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The Comeback of Wuxia: Analyzing the Resurgence of Martial Arts Films in Popular Culture
The martial arts film "The Wild Blade of Strangers" officially landed on iQIYI. From its theatrical release on March 2nd to its online debut on March 8th, "The Wild Blade of Strangers" only took 6 days. However, unlike previous films that quickly made their way online, the release of "The Wild Blade of Strangers" was a strategically planned proactive move. According to the creators, from the inception of "The Wild Blade of Strangers," they aimed for a release on the streaming media. After the film was completed, many audience representatives and industry peers were invited to watch it. While they praised the quality of the film, they also suggested the idea of trying to enter theaters. It has been a long time since such an exciting Wuxia action film has graced the big screen. Subsequently, with the introduction of the concept of "theatrical release," and after rapid preparations, "The Wild Blade of Strangers" finalized its strategy of releasing in theaters and then transitioning to online streaming on the streaming media. Since iQIYI launched the "Master of Action Season" on January 18th, the film and television industry has been closely watching iQIYI's next moves. In recent years, martial arts films have…
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